Beauty, High Impact Advertising
The Hallas' unique local vision for the brand is most evident in the Ella Baché advertising. Australia is home to some of the most memorable ad campaigns, creating that "Baché difference". From the naked Sydney Swans hiding behind tubes of Great Sports Bloc to the Woodslamp camera advertisements featuring "blue-faced" supermodels, Ella Baché has always been known as a refreshingly different "beauty" brand.Great impact was made in the 80s and early 90s when Ella Baché became involved in 18-foot skiff racing around Sydney harbour. The Ella Baché skiff had one of the most eye-catching sails, portraying the colourful fusion of creativity and artistic talent behind the brand. It gained the attention of Australians everywhere giving the Ella Baché brand greater prominence and recognition in the market place.